The appointment brings a seasoned hospitality professional to the prominent Penang property, which serves as an integral part of the region’s dynamic hospitality and business events landscape. Ooi steps into her new role equipped with an impressive career spanning more than two decades in the competitive hospitality industry. Over the course of her extensive professional journey, she has accumulated deep expertise working with some of the most recognized and prestigious global hospitality brands in the business, including tenure with Marriott International, Hilton, and Shangri-La. Her comprehensive background covers various facets of hotel management, strategic commercial planning, and market expansion, making her well-suited to navigate the evolving demands of the northern Malaysian tourism and business events market.
Prior to taking on her current responsibilities at Amari SPICE Penang, Ooi held a high-profile leadership position within the regional hospitality sector. Most recently, she served as the group executive assistant manager of sales and marketing, where she was entrusted with overseeing the strategic commercial operations and market positioning for a notable portfolio of properties. Her immediate past portfolio included Iconic Marjorie, a Tribute Portfolio Hotel, alongside Iconic Regency Serviced Residences and Iconic Hotel Penang. In that capacity, she played an instrumental role in guiding the sales and marketing functions across multiple distinct properties, successfully navigating the complexities of launching and positioning diverse hotel and residential offerings within the local and regional markets.
Her vast experience across renowned international brands and prominent regional properties positions her to lead Amari SPICE Penang’s commercial team through its next phase of growth. The hotel, renowned for its strong integration with the Setia SPICE Convention Centre, relies heavily on robust MICE performance alongside corporate and leisure travel. With Ooi at the helm of sales and marketing, the property aims to leverage her profound industry insights, extensive network, and strategic acumen to capture a larger share of the domestic and international travel markets, reinforcing its reputation as a leading destination for business and leisure travelers alike in Penang.




